Even if I have a membership in Windows Azure for ages I never really tried to deploy a real web project with database etc. It turns out that it is not that difficult. Azure is giving you many options the management panel is awesome. I really believe that in the next 5 years Cloud services will be something standard. And to be honest crap hosting providers deserve to die! Microsoft invested a lot in cloud systems and in my opinion their profits will sky rocket if not already. The reason of this post is that in case you want to deploy your project in Azure and you need a guide check this link. It covers everything, from database to membership and Open Auth.